THE SHARE OF VALUE-ADDED PRODUCTS IS INCREASING
 
OSMAN ASLANALİ
CEO OF GÖKNUR GIDA
 
In the upcoming period, our focus is on sustainable and value-added growth on a global scale. While the share of value-added products in our portfolio is rapidly increasing, we have gained strong momentum, particularly in the bottled fruit juice segment, and we are steadfastly pursuing our growth in this area.
 
Our energy investments are one of the cornerstones of this vision. We are continuing our investments without interruption with the goal of sourcing all the electricity we use in our production from renewable sources.
 
Within the scope of our aggressive growth strategy for strategic markets such as MENA and China, we aim to establish a permanent presence in these regions through distribution infrastructure, regional partnerships, and market-specific product development efforts.